{"id":97714,"date":"2022-02-11T16:04:52","date_gmt":"2022-02-11T21:04:52","guid":{"rendered":"https:\/\/www.solarpowerworldonline.com\/?p=97714"},"modified":"2022-02-14T14:59:28","modified_gmt":"2022-02-14T19:59:28","slug":"think-you-can-sell-solar-to-anyone-read-this","status":"publish","type":"post","link":"https:\/\/www.solarpowerworldonline.com\/2022\/02\/think-you-can-sell-solar-to-anyone-read-this\/","title":{"rendered":"Think you can sell solar to anyone? Read this."},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-97720\" src=\"\/wp-content\/uploads\/2022\/02\/aurora-sponsored-featured-image-february2022-article1.png\" alt=\"\" width=\"770\" height=\"472\" srcset=\"https:\/\/www.solarpowerworldonline.com\/wp-content\/uploads\/2022\/02\/aurora-sponsored-featured-image-february2022-article1.png 770w, https:\/\/www.solarpowerworldonline.com\/wp-content\/uploads\/2022\/02\/aurora-sponsored-featured-image-february2022-article1-500x306.png 500w, https:\/\/www.solarpowerworldonline.com\/wp-content\/uploads\/2022\/02\/aurora-sponsored-featured-image-february2022-article1-368x226.png 368w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<p><em><strong>By Jon Franke, Blog Editor, <a href=\"https:\/\/www.aurorasolar.com\/\" target=\"_blank\" rel=\"noopener\">Aurora Solar<\/a><\/strong><\/em><\/p>\n<p>No two customers are exactly the same. Whether you\u2019re selling pizza or houses, what appeals to one person (Hawaiian pizza? Yum!) can be a real turn-off to another (Hot fruit on pizza? Disgusting!).<\/p>\n<p>This is especially true for solar. What interests to one person doesn\u2019t necessarily appeal to everyone. Cost savings, sticking it to the utility companies, looking for energy independence \u2014 these are all reasons that customers may want to go solar.<\/p>\n<p><a style=\"font-size: 20px; font-weight: bold; background-color: #ffffff;\" href=\"https:\/\/www.aurorasolar.com\/blog\/think-you-can-sell-solar-to-anyone-read-this\/\" target=\"_blank\" rel=\"noopener\"><strong>Read the full story on Aurora Solar\u2019s website.<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Jon Franke, Blog Editor, Aurora Solar No two customers are exactly the same. Whether you\u2019re selling pizza or houses, what appeals to one person (Hawaiian pizza? Yum!) can be a real turn-off to another (Hot fruit on pizza? Disgusting!). This is especially true for solar. What interests to one person doesn\u2019t necessarily appeal to&hellip;<\/p>\n","protected":false},"author":20220,"featured_media":97720,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"categories":[4222],"tags":[3232],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Think you can sell solar to anyone? Read this.<\/title>\n<meta name=\"description\" content=\"No two customers are exactly the same. This is especially true for solar. What interests one person doesn\u2019t necessarily appeal to everyone.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.solarpowerworldonline.com\/2022\/02\/think-you-can-sell-solar-to-anyone-read-this\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Think you can sell solar to anyone? Read this.\" \/>\n<meta property=\"og:description\" content=\"No two customers are exactly the same. This is especially true for solar. 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